REFLECTION
GLOBALIZATION
Through our design process , we are missing an important factor "Globalization" .First , we
think EggWaffles are not popular in UK . It is a big mistake.In Uk ,the supermarket and mall have sold different kinds of asian food .EggWaffles is not a fresh item.
RETURN ORIGIN
EggWaffles has developed beyond our imagined. When we try to promote this complex product, we learn to return the EggWaffles as Origin.
SLOGAN
For a poster , we are lack a strong slogan. In our next design ,it is necessary to consider a
suitable slogan.I think we can organising an event which bring HK old photo and EggWaffles to same place , then taking a photo and uploading to social network.
Feedback to UK Student
The colour tone and the image of the poster has a high quality .I think only the red one can show the mood of Christmas . The Blue and Green one is hard to link the Christmas holiday.
For the Hong Kong element,I think mulled wine may not suitable for Hong Kong citizens. It is because the winter in HongKong is not cold enough .Sometimes , we find people wearing T- shirts without jacket in the street.I think UK Dessert may be more suitable promoting to Hong Kong.
Feedback to HK Student
It is surprised that Sze Hing Loong is the brand for promoting to UK. Sze Hing Loong is old brand which its product haven't change the package for a long time.I think the decoration need to add the UK style. It may more similar to UK potato chips package.Then , the foreigners may have interest to try the snack food.
I think the movable vending machine is good .It can enhance more people stay with the promotion activity .Finally , it leads more people to know this Hong Kong Brand.